Engage, earn, enlighten

Shared module names (Spark, Shape, Impact, Reach, Track, Proof, Loop, Pulse), the same campaign journey logic, a consistent visual structure and a unified commercial narrative.

Lite uses a simple fixed-fee per-module pricing model. A single module with a sample of n=500 is priced at approximately $2,000 USD, though this may vary by market, module type and delivery requirements.

Southeast Asia is our core market, with Milieu's own consumer panel providing coverage across the region. We are expanding to the UK and US with panel API integrations in place to support sampling in those markets.

Not always. Expanded covers significantly more of the strategic need than Lite alone, and closes much of the gap between templated and fully bespoke research. There will still be cases that require entirely custom work.

Yes. Clients can upload concept text, images, video or creative assets directly into the platform. The survey is then built around the stimulus before launch.

Our target is 24–48 hours from setup to first results, using a standard sample of n=300–500 per module. This assumes the client has uploaded their stimulus and confirmed their audience criteria.

Yes — and that is one of the core design principles. Clients who start with a single Lite module can scale into a broader campaign learning programme without switching platforms or re-learning a new system. The architecture stays constant; the depth increases.

Expanded is the broader, deeper version of the same system. It allows for greater flexibility, fuller coverage across the campaign cycle, richer diagnostics, and stronger integration with wider Milieu capabilities including Portraits, BrandVantage and brand tracking. It is designed for established clients, multi-market teams and strategic programmes where continuity and depth matter.

Lite is the fast-entry version of Milieu Campaign Intelligence. It gives clients access to pre-built modules with simpler setup, faster turnaround (24–48 hours) and an easy, fixed per-module buying logic. It is designed for agencies, new business teams and fast-moving client teams who need consumer insight quickly without a complex procurement process.

No. They are two levels of deployment under the same Milieu Campaign Intelligence architecture. They share the same module names, campaign journey logic, visual structure and commercial narrative. Clients choosing Lite are not buying a lesser version — they are accessing the same system with a simpler entry configuration.

Milieu Surveys was designed to offer a fun and engaging way for people to share their opinions, gain knowledge, and earn rewards. Our platform combines a simplified, streamlined experience with elements of gamification

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PLAY: Learn while you earn by taking surveys, hot topics and quizzes

TRACK: Track points progress and earn streak and level boosts

SPEND: Redeem your point for a range of attractive rewards

Your data is processed alongside with the data collected from the rest of our users and will only be analysed in an aggregated manner

What this means is that you will not be personally identified from the responses you have provided

The responses you submit are in line with the Personal Data Protection Act and the ICC/ESOMAR International Code of Conduct

You can find out more about our Privacy Policy here

To maintain high data standards and protect our platform and members, each user is permitted only one Milieu account. We strive to ensure that each account represents a unique individual.

There are a few conditions that trigger our system to initiate an account suspension, such as (but not limited to):

- Impersonating a person other than yourself, registering with a Milieu account with an identity other than your own

- Creating multiple Milieu Surveys accounts

- Attention Check Question (ACQ) failures

- Poor quality responses in surveys

- Any violation of Milieu Surveys Terms of Use

Many of our surveys have quotas and work on a first-come, first-served basis. If you click on the push notification some time after receiving it, you may find that the quota has been filled and no survey is available.

Not to worry though! Visit the app regularly so you don’t miss out on any surveys. Additionally, you can take fun hot topics and quizzes that we upload regularly, learn fun facts and see how your fellow Milieu community members feel about the latest topics!