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Will SG users stay on WhatsApp post-update?
Written on :
June 4, 2024
WhatsApp's recent announcement of its new privacy terms sparked worries about what and how users' data will be used. In a Milieu survey, a majority (83%) of current WhatsApp users in Singapore are likely to continue using the app after the new privacy terms update.
Author
Milieu Team
At Milieu, we’re a team of curious minds who love digging into data and uncovering what drives people. Together, we turn insights into stories—and stories into action. We also run on coffee, deadlines, and the occasional meme.
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Milieu Insight is a decision intelligence company that turns survey data into actionable marketing strategies. With a regional presence across Southeast Asia, Milieu helps brands decode consumer sentiment, test creative performance, and make smarter, faster marketing decisions.
