.avif)
Learn Where E-Wallets Stand in The Future of Payments
Written on :
June 21, 2024
At Milieu we want to look at WHAT’S AHEAD.
E-wallets are growing rapidly and the demand for easy, contactless payment will continue to evolve. In this quick 7-page report, we provide an overview on the perceptions of purchasers across six markets in Southeast Asia toward e-wallets as a payment method.
What's covered:
- Incidence of using e-wallet vs. cash among online and offline purchasers
- Views on e-wallets as the future of payments, and replacing the need for physical money (e.g., cash, card)
- Likes about e-wallets, and promos that work best with them
- Brands currently being used, and preference to use just one or multiple brands
The report is powered by a study of n=1200 respondents in Malaysia, Philippines, Singapore, Thailand, Vietnam, and Indonesia, with a natural fallout of e-wallet users.
Author
Leyah Dizon
Latest Insights
.png)
Survey methodology for online surveys
Imagine uncovering public opinion, tracking consumer trends, or assessing customer satisfaction—all at the click of a button. Online surveys have revolutionised data collection in today's digital world, making research faster, more accessible, and cost-effective.
.png)
What is panel research and how can you leverage it?
In an era where data fuels business success, understanding consumer behaviour has never been more critical. Companies, researchers, and policymakers rely on market research to navigate shifting trends, refine strategies, and stay ahead of the competition.
