Video Gaming in Singapore: Favourite Platforms and Spending
Written on :
June 15, 2024
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64% of Singapore respondents prefer mobile games over PC and console, likely due to its convenience, accessibility and affordability. How much are they invested in video games? Our poll shows that PC game players are the least likely (8%) to pay for in-app purchases. Meanwhile, mobile game players typically spend between $1-$10 for in-app purchases. Results are more polarised among console game players, with 22% not spending on in-app purchases, and 36% spending more than $25!

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Milieu Team
At Milieu, we’re a team of curious minds who love digging into data and uncovering what drives people. Together, we turn insights into stories—and stories into action. We also run on coffee, deadlines, and the occasional meme.
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