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AI in Daily Life across Southeast Asia - Usage, Lifestyle Impact & Deep-fake Exposure
Milieu Insight’s launches a multi-country study explores how everyday consumers in Singapore, Thailand, Malaysia, Indonesia, the Philippines, and Vietnam are weaving generative AI into their personal routines. From which tools they trust most, to whether they’ve replaced professional services with chatbots, and how rising deep-fake scams are reshaping online habits, the findings reveal a region that is enthusiastic yet wary—keen on AI’s convenience but alert to new risks.
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Specifications
N=1,000 each in Singapore, Malaysia, Thailand, Vietnam, Indonesia, and The Philippines (N=6,000 respondents overall)
Deliverables
The following formats are available for the free Essentials Report:
- PDF Report
The following formats are available for the paid report:
- PDF Report
- Tabulation (XLS)
Question samples
34 questions covering 5 thematic aspects:
- Experience with generative AI tools and usage frequency
- Lifestyle integration, service replacement, and personal motivations
- Trust, emotional interaction, and ethical perceptions
- Deep-fake awareness, exposure, and victim experiences
- Perceptions of risk, regulation, and societal impact
Get in touch for the full report
