2019 vs 2020: How Are Singaporeans Buying Christmas Gifts?

Surveys can provide valuable insights, but their effectiveness depends on the honesty of the responses. Anonymous surveys are key to obtaining the most genuine feedback because they ensure respondents' privacy. Let's explore what makes a survey truly anonymous and why this is essential for collecting reliable data.

Stronger distribution capabilities and automated data integration will empower brands to conduct online survey research and manage their owned communities across 150 countries

Since government-paid paternity leave was introduced in 2013, take-up rates have more than doubled from about 25 per cent to over 50 per cent of fathers in recent years.