Brand Loyalty: Apple vs Android
Written on :
June 4, 2024

Apple users are more brand loyal than Android users, with almost two thirds of Android users reporting that they switch brands easily. Based on data collected in November 2018.
No items found.
Latest Insights

Parental leave progress hinges on fathers and employers.
The success of Singapore's bold new parental leave policies hinges on fathers embracing their role in caregiving and employers supporting a balanced approach to family and work life, say the Institute of Policy Studies’ Mathew Mathews and Melvin Tay.