.avif)
Is virtual try-on the next step for ecommerce?
Written on :
June 4, 2024
Virtual try-on technologies are filling the gaps of online shopping by giving shoppers the experience of trying on products without having to be physically present in-store. While still not commonly adopted by retailers, we find out how receptive consumers in Southeast Asia are towards this technology as more turn towards online shopping:
Author
Milieu Team
At Milieu, we’re a team of curious minds who love digging into data and uncovering what drives people. Together, we turn insights into stories—and stories into action. We also run on coffee, deadlines, and the occasional meme.
Latest Insights
Parental leave progress hinges on fathers and employers.
The success of Singapore's bold new parental leave policies hinges on fathers embracing their role in caregiving and employers supporting a balanced approach to family and work life, say the Institute of Policy Studies’ Mathew Mathews and Melvin Tay.
