Parents' Cleaning Habits

Nearly half (49%) of Singaporeans say they already know who they’ll vote for.

75% of respondents identified cost of living issues relating to affordability of groceries/food and transportation as a top election issue.

With Singapore’s General Election set for 3 May 2025, a new pulse check conducted by Milieu Insight on 14 April offers a revealing snapshot of how Singaporeans feel about their lives, the country’s direction, and the world at large.