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Societal Insights
Do Singaporeans care equally about inequality?
What if Singaporeans in different income brackets don’t feel a sense of belonging?
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Societal Insights
Do parents want a different post-pandemic education?
Parents were faced with many challenges to ensure their children are learning well during the pandemic.
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Travel
Travel Industry Digital Acceleration: Study by Milieu Insight.
Travellers are using social media most to plan their trips.
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Gaming & Technology
1 in 2 Singaporeans want to buy content creation tech
Philippines take the lead with the largest number of creators and Malaysia for content creation technology ownership.
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Personal Health & Wellness
Dementia care: 7 in 10 struggle emotionally and mentally.
74 per cent of caregivers of people with dementia said in a poll that they were overwhelmed by their responsibilities.
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Societal Insights
Dating a Vegetarian
Singaporean men are more open to dating a vegetarian than women!
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Societal Insights
Diet and Passion for Life
Healthy eaters are more passionate about what they do in life than junk food eaters.
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Current Affairs
Crisis Impact Study: Spize Food Poisoning Incident
After the food poisoning incident at Spize, majority would not be purchasing from Spize again.
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Societal Insights
Dating Best Friend's Ex
Generally, people wouldn't date their best bud's ex, but more males than females find it acceptable!
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Industry
OTT Measurement: Milieu and SpotX tackle data measurement issues.
Milieu partnered with video advertising platform SpotX to launch a campaign uplift solution for OTT advertisers
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Media & Marketing
Cristiano Ronaldo Shopee Ad - Successful Marketing or Not?
An impressive 37% purchased from Shopee during their 9.9 Super Shopping Day Festival!
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Shopping & Retail
Black Friday shopping trends sweep Southeast Asia.
8 in 10 Southeast Asians strategically wait for the annual shopping spectacle
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