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Current Affairs
Gen Z & Millennials
Societal Insights
Singaporeans weigh in on education, governance, and social policies
Singaporeans are increasingly viewing housing as a basic need rather than a wealth-building tool.

Societal Insights
Current Affairs
How Singaporeans are feeling ahead of GE2025
Nearly half (49%) of Singaporeans say they already know who they’ll vote for.
Societal Insights
Current Affairs
Gen Z & Millennials
SG’s GE2025 hopes and fears surveyed
With Singapore’s General Election set for 3 May 2025, a new pulse check conducted by Milieu Insight on 14 April offers a revealing snapshot of how Singaporeans feel about their lives, the country’s direction, and the world at large.

Gen Z & Millennials
Societal Insights
How Southeast Asians are navigating their financial futures
Across Southeast Asia, financial planning is a deeply personal journey shaped by culture, economy, and generation. In Milieu Insight’s latest regional study, 3,000 people across Singapore, Malaysia, Indonesia, Thailand, Vietnam, and the Philippines shared how they think about money- what drives them, what worries them, and what their goals are.

Gen Z & Millennials
Societal Insights
SEA views on marriage, home, and family
What does “having it all” mean in Southeast Asia today? From the importance of marriage to the meaning of home, Milieu Insight polled 3,000 people across six countries—Singapore, Malaysia, Indonesia, Thailand, Vietnam, and the Philippines—to explore evolving perspectives on family and life priorities across four generations: Gen Z, Millennials, Gen X, and Baby Boomers.
Industry
Research 101
B2B research panels: all you need to know
In an increasingly competitive business world, staying ahead requires more than just intuition—it demands accurate data and valuable insights. Understanding your target audience, tracking market trends, and making data-driven decisions are essential for success.
Business
Societal Insights
Shopping & Retail
Ecommerce consumer insights: Your enterprise’s secret weapon
The world of ecommerce is evolving at lightning speed, and standing still is no longer an option. To stay competitive, ecommerce businesses must do more than simply keep up; they need to outsmart the competition.
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