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Industry
Poll clarification on essential workers
We gave ChatGPT free rein to design an entire questionnaire and analyse the results - How did that go?
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Societal Insights
Bullying tied to lower self-esteem in SG
37% of people with low self-esteem experienced childhood bullying, compared to 25% among normal-high self-esteem group.
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Current Affairs
SG post-COVID: less socializing, declining wellness
As Covid-19 cases continue to climb, people here are more concerned about catching the virus.
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Shopping & Retail
SEAs skeptical about sustainable fashion
Brands have to do more to ensure transparency in their sustainability claims to build trust with consumers.
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Gaming & Technology
Will SG users stay on WhatsApp post-update?
WhatsApp's recent announcement of its new privacy terms sparked worries about what and how users' data will be used.
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Media & Marketing
Barbie movie splits SG Gen Zs & Millennials
Only about 4 in 10 Millennials show interest in watching the Barbie movie vs 63% of GenZs
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Societal Insights
‘Pink Penalty’: pressure on SG moms apart from kids
Sentiments towards mothers who choose to live apart from their children are more positive in Thailand and Philippines.
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Career
Half of SG works overtime since the pandemic
Middle managers in particular are putting in extra hours during the pandemic.
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Current Affairs
Views on rules affecting home-based businesses
The tightening of Circuit Breaker rules hvae impacted home-based businesses.
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Current Affairs
Views on possible CB return gauged
Most people in Singapore are in favour of returning to CB should local community cases continue to rise.
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Societal Insights
SG after Circuit Breaker: more work, less social life
The year since the circuit breaker began on April 7 has seen many other changes
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Societal Insights
SG dating apps: more than love-seeking
More and more Singaporeans are exploring the digital world for companionship.
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